SEEDWAY, LLC is proud to announce Sarah Tower has accepted the position of Marketing & Communications Assistant.

In her role, Sarah will be involved in all aspects of SEEDWAY’s advertising, promotions, and event coordination. Sarah will be instrumental in working closely with SEEDWAY’s partners as well as literature development, direct advertising, event organization, and social media marketing for SEEDWAY’s farm, turf, and vegetable seed divisions.

Sarah is passionate about graphic design and marketing and brings much enthusiasm to the SEEDWAY organization. In May of 2022, she earned her bachelor’s degree in Art and Design with a concentration in Graphic Design and a minor in Education from Keuka College (Keuka Park, New York). While in college, Sarah interned in the marketing department for an international architecture firm, STUDIO tla. She also interned for a local graphic design business, ReFind FLX in 2020.

Sarah was raised in Waterville, New York, a small farming community. Growing up, Sarah spent much time on her grandfather’s dairy farm. Because of this, she has a great fondness for nature and animals. Sarah enjoys swimming, painting, thrift shopping, and spending time with family.